TO BUILD ENDURING CHARITABLE RESOURCES USED TO POSITIVELY IMPACT OUR COMMUNITY BY: SERVING AS A PARTNER AND RESOURCE FOR DONORS, THEIR ADVISORS, AND NOT-FOR-PROFIT ORGANIZATIONS; MAKING IT SIMPLE FOR DONORS TO FULFILL THEIR INDIVIDUAL GOALS IN GIVING BACK; PROVIDING STEWARDSHIP OF DONOR GIFTS AND CHARITABLE INTENT FOR GENERATIONS TO COME; FULFILLING A LEADERSHIP ROLE ON IMPORTANT COMMUNITY ISSUES